Ethical Fashion Guide for Black Friday

Shopping on Black Friday is a fun event but I have made a commitment to ethical shopping and here is how I am going to tackle this holiday.

This Black Friday, I’m shopping a bit different. In the past I would look for what’s on sale, or a bon marche as the French would say. But this year I’m looking to make an impact with my dollar, and a good one at that.

Over the summer, I committed to being a conscious consumer. I began considering each transaction by what effect it has on the maker, environment, and whether I will keep it long term. The idea of every dollar going towards a cause I believe in has turned shopping into a holistic experience (as well as curbing a constant shopping habit).

Don’t worry though, I could never deny my love for beautiful clothes. I have found ways to shop both ethically + stylishly and I am sharing them with you just in time for the grandest shopping day of the year.

This is one of my favorite pink sweaters from Everlane. They are one of my favorite ethically made clothing companies. I can’t get enough of their ethical products!
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1. Buy from brands who make their products ethically.

Everlane is one of my go-to brands for ethical pieces. I typically stock up on wardrobe staples from them in monochrome colors, but when I saw this cool pink alpaca sweater - there was no turning back. Their jeans are my favorite at the moment too, specifically the kick crop fit. This classic blue denim with a frayed hem is everything I’ve ever wanted in a pair of pants.

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2. Go on a thrift hunt locally for one-of-a-kind clothes

Search ‘thrift stores near me’ on Google Maps and plan out a thrifting loop to visit several stores in one day! Bring your bestie and treat yourselves to coffee en route. Thrifting is more fun when you make a whole day outing and can curate a mini collection of vintage gems at the end of it!

Wearing an ethically made pink sweater, Emily drinks coffee and writes about how to be a better ethical shopper. Read this blog for ethical shopping tips for Black Friday

3. Browse online secondhand stores and give unwanted clothes a new home.

ThredUP, TheRealReal and DePop are my personal loves when it comes to online secondhand shopping. A tip for shopping on sites like these is to know what brands you gravitate towards and search by brand name. My list looks like & Other Stories, Zara, Faithfull The Brand, Reformation, and Ganni. Then refine by your size.

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4. Shop beautifully crafted handmade pieces.

Hey Moon Designs is a jewelry designer I recently found on Instagram. Her handmade geo earrings are genius and go with everything. They make a statement while still being versatile enough to pair with a variety of outfits. I love supporting artists and makers, and love it even more when I can wear their artwork.

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Studying fashion and drinking coffee in a pink ethically made Everlane sweater

5. Support companies that give back.

My prescription eyewear comes from a company called Warby Parker, who gives a pair of glasses to someone in need every time you buy a pair. How cool that your $$ not only helps you see but can help someone else see as well!? That is what I call killing two blind birds with one stone.


Special thanks to Everlane for partnering on this post! Low Cost. High Quality. Classic wardrobe essentials for less!


Shop Choose What You Pay Shoes for Black Friday!